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Wikitip

Maximizing Information Value

The following notes respond to the Wikibon Mar 23rd Peer Incite: Should Function Reside in the Infrastructure or Application Stacks

As I listened to the conversation and reviewed the data Wikibon collected, it seemed to me that we were framing value maximization. Infrastructure comparisons are certainly a valid way to go, but I think maximizing the value of information to corporations is a more relevant orientation. The value of infrastructure pales in comparison to the actual and opportunity cost of information. One reason to move function to applications is to maximize the value of information in ways that devices in infrastructure or even collections of devices or collections of infrastructure could never achieve. However, if the real goal is maximizing value, then we have to examine the mechanism by which value is added.

Business value is driven by utilizing information to increase revenues, lower costs, better manage the competition, and create unique pools of value. Consequently, I came up with the following picture inspired by the Wikibon discussion:

Uniquely identifying information

One need corporations have is to be able to discover and verify that multiple physical copies of information stored on the corporate network each with different paths and timestamps have, in fact, the same information content. This is essential to enabling an organization to maintain a complete inventory of all its information and the copies or derivatives of that information. A related need is to group and classify this information and track the interrelationships between information items and the information groupings that have been established. For example, information may be grouped to reflect business transaction or specific information management policy. This grouping and classification means that beyond simply determining that information is consistent with policy, you also need to ensure that all the related information is also compliant. One specific, illustrative example is provided by a category called “Customer Order”. All information related to each customer order may have an attribute called “Customer Name” or some other unique identifier that would be helpful for information tracking.

These examples illustrate that applications have a unique role to play in assigning context to data, which is the definition of information. Traditional applications are limited, however, in how much of the context and metadata they can bring to the table. For the Web 2.0 world, the right applications will be boundary spanning, boundary crossing, or boundary uniting, depending on the point-of-view. The major point is that recognizing the value of applications to imbue context does not mean they can imbue the entire potential context available. The more context the more value. That means that most optimization of the future stream of value will be based on open cross-boundary-spanning systems that aggregate context and add more value to corporate information stores.

Mike Alvarado

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