The Cube Deuce: HP Discover and Dell Storage Forum Dual Broadcasts

The Cube has been called “The ESPN of Tech” and to extend our coverage of tech athletes, for the first time we will roll out “ESPN2” and broadcast two big industry events – HP Discover and Dell Storage Forum – in a single week. Tune in for independent coverage of two tech bellwether company’s customer events in live streaming HD video.

Here are the logistics for the programming (all times subject to change):

HP Discover from Las Vegas (all times Pacific)

Watch live on

Conference Twitter Hashtag #hpdiscover

Monday June 6th: Tune in from 3pm-4pm before the keynote (4-6pm) and after from 6-9pm.

Tuesday June 7th: 10am-5pm

Wednesday June 8th: 9am-3:30pm


Dell Storage Forum from Orlando (all times Eastern)

Watch live on

Conference Twitter Hashtag #DellSF11

Tuesday June 7th – Thursday June 9th: 9:30am-4pm


In case you can’t catch all of the programming live, you can find all of the videos from these and other shows on-demand at, plus newsletters and curation of The Cube at Wikibon.

HP Discover

As illustrated in Wikibon’s recent Infographic, HP is in the midst of a transformation through new management and recent acquisitions. HP Discover focuses on Enterprise business and our coverage will include broad coverage of storage, servers, networks, security, services, cloud, big data, and virtualization. Monday evening’s coverage will include an examination of changes in the storage world with industry veterans Dave Vellante, Dave Donatelli and Dave Scott. A good breadth of customers and technology partners – including Microsoft, Intel, QLogic, VMware (Co-President Carl Eshenbach will kick off Thursday’s coverage), Broadcom and SAP – will give allow us to dig deep into HP’s ecosystem.


Dell Storage Forum

Dell has been undergoing a shift from reselling EMC storage to in-house offerings (bolstered by a number of acquisitions), which is leading the company towards a more profitable portfolio. Dell Storage Forum brings together EqualLogic and Compellent customer events, affording the opportunity to highlight and educate both end users and channel partners on the full spectrum of Dell’s offerings. Coverage kicks-off on Tuesday with Dell’s storage vision from top storage leadership: VP & GM Darren Thomas and President of Dell Compellent Phil Soran. The broadcast will include conversations and analysis of the latest storage trends including VDI, storage optimization, scalable file systems, cloud, and virtualization. Customers, partners, industry analysts and bloggers will also share proof points and insights in The Cube.


Between the two shows there will be over 60 interviews – that’s a lot of storage for HD video on disk and in the cloud! Both Dell and HP have a strong social media program, so in addition to the video programs and Twitter streams, be sure to check out the independent blogger coverage at both events (see lists for HP and Dell). We will be monitoring the Twitter streams for questions – hope to see you at the events or online.



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